What is Listen360?
Listen360 helps businesses build better customer relationships and improve business operations by giving them an easy way to communicate with customers at key moments of engagement -- when they are most likely to share relevant, thoughtful feedback about what is most important to them. The innovative offering extends MarketSharp’s lifetime customer value by utilizing Listen360’s ability to boost clients’ online reputations. This is done by streaming positive feedback to their websites and encouraging happy customers to share recommendations and promotions on social channels.
How to use Listen360?
To begin the Listen360 integration, your company would want to speak with their MarketSharp account representative. This would be an addition to the subscription, the rep will have all necessary information to have your organization managing your customer feedback. If you’d like to speak with your representative, call 800-335-4254. Now your organization has acquired a Listen360 account. It is time to determine when those surveys should be automatically sent to the lead and/or customer. To begin this setup, the MarketSharp system administrator will want to follow these steps: Click on the Admin link from the drop-down in the upper right corner of MarketSharp Find the Apps & Add-ons Setup box and click Listen360 Maintenance
When Should Listen360 Surveys be Sent?
There are two overall scenarios for when Listen360 surveys can be sent:
- After a completed job (Customer Finished Job Setup)
- After a sales appointment (Unsold Leads Feedback)
The user must Enable each scenario for surveys to be sent. Without enabling, this will not be sent. See below:
Determine Completed Jobs Setup
Enter the number of days you wish the survey to be sent after a completed job All Job Types - Will send a request no matter the job type Select Job Types - Allows user to choose one (1) or multiple Job Types All Lead Sources - This option allows for all Lead Sources to be selected when determining which feedback requests to send Select Lead Sources - Allows user to choose one (1) or multiple Primary and/or Secondary Lead Sources for feedback requests to be sent
Determine Unsold Leads Setup
Enter the amount of days after the appointment a survey should be sent Place a check in the box beside the appointment results when a survey should be sent Select All - Sends a survey no matter the Product Interest Select Product - Individually determine which Product Interest(s) when a survey should be sent All Lead Sources - This option allows for all Lead Sources to be selected when determining which feedback requests to send Select Lead Sources - Allows user to choose one (1) or multiple Primary and/or Secondary Lead Sources for feedback requests to be sent Click Save at the bottom of the page.
Why use Listen360?
By combining Listen360 customer feedback functionality with MarketSharp, you will not only increase retention, referrals and loyalty, you will...
- Get a steady stream of automated customer feedback
- Identify performance trends to improve business
- Encourage clients to SHARE their experience
- And, boost your credibility with online reviews
In addition for even more online visibility, take advantage of Listen360 Reviews. With Reviews, you’ll generate more reviews on Google+ and Yelp, you’ll see an all new STAR-RATED testimonial page and you’ll be able to monitor reviews on Google+ and Yelp.